Amazon And The Onslaught Of Egoless Beauty Brands

Type in the term retinol cream on Amazon, and a slew of beauty brands that don’t sell at the local Rite Aid pop up, such as LilyAna Naturals, Foxbrim, Radha Beauty, Baebody Beauty, Tree of Life, Pure Biology...

Mascara, Queen Of The Beauty Industry, Fends Off Lash Extensions And Falsies

Until receiving lash extensions from Urban Retreat in Minneapolis a year ago, Kaki Ronning, a health and beauty buyer at e-commerce company Bluestem Brands Inc., struggled constantly with crumbly mascara and...

Will Fragrance Be The First Non-Gendered Beauty Category?

Before she could purchase perfumes herself, Wendi Berger would nick her father’s Eau Sauvage from Christian Dior, a fresh citrus men’s cologne deepened by a woody vetiver base. “I wasn’t attracted to super floral girly scents,”...

Beauty E-Commerce Websites Dropped From Shopify Payments Processing Service

Following 14 months of preparation, Bella Vérité launched on Feb. 15 with 30...

The Freelance Economy Is Changing How We Look

When communications consultant Jaime David went freelance, she expected her lifestyle to change. She no longer had to commute to New York from her Maplewood, N.J. home. Schedule flexibility allowed her to tote her two sons...